An Azure communication platform for deploying applications across devices and platforms.
Hii @Fredrik Molntuss ,
Thank you for contacting us about the issue with SMS delivery when using your pre‑registered alphanumeric sender ID and specific URLs.
For Azure Communication Services (ACS), the behavior you are seeing is expected in certain cases. While your sender ID has been successfully pre‑registered and approved, it is important to note that URL filtering is performed entirely by telecom carriers, not by Microsoft or ACS.
Because of this, sender ID approval does not include URL whitelisting, and Azure does not provide a portal, API, or verification method to validate whether a URL has been accepted by the carrier. Carriers maintain their own filtering rules and may block URLs that include redirects, tracking parameters, unregistered domains, or formats that do not match the version they previously approved.
Microsoft documentation also confirms that inconsistent delivery, such as SMS without links working, or messages with a simple company URL succeeding while others fail, typically indicates carrier-side filtering, not an ACS configuration problem.
Please let us know in comment section below if you have any further queries.
Reference:
https://learn.microsoft.com/en-us/azure/communication-services/quickstarts/sms/enable-alphanumeric-sender-id
https://learn.microsoft.com/en-us/azure/communication-services/concepts/troubleshooting-info?tabs=csharp%2Cjavascript%2Cdotnet
https://learn.microsoft.com/en-us/azure/communication-services/concepts/sms/concepts