Funnels for Mobile Apps

Funnels are an ordered series of user actions, offering insight into user progress through each step of the flow. Integration with heatmaps and recordings reveals behaviors that impact your conversion rates. Clarity enables easy funnel creation without code, allowing you to add filters for each step and make edits directly from the settings page.

View funnels

Dashboard

Funnel visualizations are accessible on the dashboard. For each stage in the funnel, Clarity displays the percentage and count of sessions that progressed successfully and those that didn't. To view filtered data, select the recordings or heatmaps icon. The dashboard highlights three key metrics:

Conversion rate: The percentage of sessions that successfully completed the funnel.

Sessions converted: The number of sessions that successfully completed the funnel.

Median time to convert: The median time taken to successfully complete the funnel.

funnels in SDK dashboard.

Filters

You can also set funnels through Filters.

funnels in filters SDK.

Edit funnels

Edit in Settings

Clarity groups user actions of your mobile app into known events and is listed as steps in the Funnels. You can edit funnels from the Settings vertical.

Funnels in SDK settings.

  1. Select Edit icon or the funnel name.

  2. In the right pane, you can view the existing funnel layout. Reorder the steps by dragging and dropping each block or delete a block by selecting x icon.

  3. To add new steps, select or drag a smart event or screen visit from the right pane.

  4. Rename the step by selecting on the Edit icon next to its current name.

  5. Select Save to finish editing. Once auto events are edited, you can preview the steps in the Funnels page.

Edit funnels in settings in SDK.

Edit in Dashboard

You can also edit a funnel from the dropdown in the dashboard card.

  1. In the dropdown, select Edit icon.

    Select edit icon in dashboard for SDK funnels.

  2. In the right pane, you can view the existing funnel layout. Reorder the steps by dragging and dropping each block or delete a block by selecting x icon.

  3. To add new steps, select or drag a smart event or screen visit from the right pane.

  4. Rename the step by selecting on the edit icon next to its current name.

  5. Select Save to finish editing. Once auto events are edited, you can preview the steps in the Funnels page.

Edit funnels in dashboard in SDK.

Create new funnel

You can create new funnels completely code-free via Settings -> Funnels -> New funnel.

  1. In the right panel, drag and drop smart events or screen visits from the left panel to add them as steps.

  2. You can rearrange the order of events by dragging and dropping them within the funnel as needed. To remove a step, select the x icon next to the event.

  3. Name your funnel and select Save to save your newly created funnel. You can view them in Settings -> Funnels page. It appears on the dashboard once a user engages in the defined action.

Create new funnel.

Delete funnel

Important

Deleting a funnel permanently removes it. This action is irreversible, and the deleted funnel is unrecoverable.

Select the Delete icon and confirm delete on the pop-up window.

Select delete a funnel in SDK.

FAQ

For more answers, refer to FAQ.

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