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Access to this page requires authorization. You can try changing directories.
Active user metrics provide insight to the degree in which a conversational agent is being adopted and how that trends over time. An active user is a unique user who interacted with the conversational agent at least once during the report's period. Copilot Studio Analytics displays active user counts for two predefined time periods: daily active users (DAU) and monthly active users (MAU). The daily count starts and ends according to a full 24-hour day in the UTC time zone. The monthly count follows the calendar month, also starting and ending on the first and last days according to the UTC time zone.
Important
The Active user metrics feature is only supported if you set your agent to require authentication under Settings > Security > Authentication.
The average DAU for the selected period, plus its percent change from the previous period, appears as a KPI in the Overview section. For example, if the period is Last 7 days (10/10/25 – 10/16/25), the average DAU equals the average number of unique active users over those seven days.
Note
The formula for the average DAU calculated metric is: (sum of all full-day active user counts in the period) / (count of full days in the period).
To see more details about daily and monthly active user counts as they trend over time, select the three dots (…) at the top of the Overview section, and select Active users.
The Daily active users over time graph visualizes changes to DAU counts over the configured time period as a trend line, and the Monthly active users over time graph visualizes month-over-month changes to MAU counts over the configured time period as a histogram. Change the configured time period to visualize the trending graphs over a different period.