ConversionGoalCategory Value Set - Campaign Management
Defines categories used to segment conversion goals.
Categorize your conversion goals however makes sense for your business. Goal categories don't affect performance - they are here to help you segment your goals and their performance metrics.
The supported category values vary by conversion goal type. Please refer to the corresponding reference page for details.
- AppInstallGoal
- DurationGoal
- EventGoal
- InStoreTransactionGoal
- OfflineConversionGoal
- PagesViewedPerVisitGoal
- UrlGoal
For more information, see the Use goal categories to segment your conversion goals help article.
Syntax
<xs:simpleType name="ConversionGoalCategory" xmlns:xs="http://www.w3.org/2001/XMLSchema">
<xs:restriction base="xs:string">
<xs:enumeration value="Unknown" />
<xs:enumeration value="None" />
<xs:enumeration value="Purchase" />
<xs:enumeration value="AddToCart" />
<xs:enumeration value="BeginCheckout" />
<xs:enumeration value="Subscribe" />
<xs:enumeration value="SubmitLeadForm" />
<xs:enumeration value="BookAppointment" />
<xs:enumeration value="Signup" />
<xs:enumeration value="RequestQuote" />
<xs:enumeration value="GetDirections" />
<xs:enumeration value="OutboundClick" />
<xs:enumeration value="Contact" />
<xs:enumeration value="PageView" />
<xs:enumeration value="Download" />
<xs:enumeration value="Other" />
</xs:restriction>
</xs:simpleType>
Values
The ConversionGoalCategory value set has the following values: AddToCart, BeginCheckout, BookAppointment, Contact, Download, GetDirections, None, Other, OutboundClick, PageView, Purchase, RequestQuote, Signup, SubmitLeadForm, Subscribe, Unknown.
Requirements
Service: CampaignManagementService.svc v13
Namespace: https://bingads.microsoft.com/CampaignManagement/v13
Used By
Maklum balas
https://aka.ms/ContentUserFeedback.
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