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CampaignType Value Set - Campaign Management

  • Bài viết

Defines the possible campaign types.

Syntax

<xs:simpleType name="CampaignType" xmlns:xs="http://www.w3.org/2001/XMLSchema">
  <xs:list>
    <xs:simpleType>
      <xs:restriction base="xs:string">
        <xs:enumeration value="Search" />
        <xs:enumeration value="Shopping" />
        <xs:enumeration value="DynamicSearchAds" />
        <xs:enumeration value="Audience" />
        <xs:enumeration value="Hotel">
          <xs:annotation>
            <xs:appinfo>
              <EnumerationValue xmlns="http://schemas.microsoft.com/2003/10/Serialization/">32</EnumerationValue>
            </xs:appinfo>
          </xs:annotation>
        </xs:enumeration>
        <xs:enumeration value="PerformanceMax">
          <xs:annotation>
            <xs:appinfo>
              <EnumerationValue xmlns="http://schemas.microsoft.com/2003/10/Serialization/">64</EnumerationValue>
            </xs:appinfo>
          </xs:annotation>
        </xs:enumeration>
        <xs:enumeration value="App">
          <xs:annotation>
            <xs:appinfo>
              <EnumerationValue xmlns="http://schemas.microsoft.com/2003/10/Serialization/">128</EnumerationValue>
            </xs:appinfo>
          </xs:annotation>
        </xs:enumeration>
      </xs:restriction>
    </xs:simpleType>
  </xs:list>
</xs:simpleType>

Values

The CampaignType value set has the following values: App, Audience, DynamicSearchAds, Hotel, PerformanceMax, Search, Shopping.

Value Description
App The campaign is an App campaign.
Audience The campaign is an Audience campaign.

If the sub type is set to AudienceVideoAds, the campaign is a video audience campaign.
DynamicSearchAds The campaign is a Dynamic Search Ads campaign.

Dynamic search ads campaign type is no longer supported. Dynamic search ads can be created in "SearchDynamic" ad groups of a search campaign.
Hotel The campaign is a Lodging campaign (formerly Hotel campaigns).
PerformanceMax The campaign is a Performance max campaign.
Search The campaign is a Search campaign.
Shopping The campaign is a Microsoft Shopping campaign.

You should also check the campaign SubType to determine whether the shopping campaign is setup for Shopping Campaigns for Brands.

Requirements

Service: CampaignManagementService.svc v13
Namespace: https://bingads.microsoft.com/CampaignManagement/v13

Used By

BidStrategy
Campaign
DataExclusion
GetCampaignsByAccountId
GetCampaignsByIds
SeasonalityAdjustment