Hi,
It is unclear what is the value for your logs directory in your data collection rule but I would assume it is "E:/LOGS-IIS/myWebApp/*.log". I believe you do not have to define wild cards, you need to define only the path like "E:\LOGS-IIS\myWebApp". The data collection rule will automatically pick the logs from there. You only need to make sure that your IIS server is set to write into that directory, format is W3C, encoding is UTF-8 and that for example new logs are created on schedule Hourly.
Please "Accept the answer" if the information helped you. This will help us and others in the community as well.