What is Microsoft Cloud for Retail?

Microsoft Cloud for Retail accelerates business growth by providing trusted retail industry solutions that integrate with retailer’s existing systems. Through this complete set of retail specific capabilities across the Microsoft Cloud portfolio, in addition to partner solutions, it becomes possible to seamlessly connect your customers, your people, and your data. Microsoft Cloud for Retail brings together different data sources across the retail value chain and connects experiences throughout the shopper journey using capabilities from Dynamics 365, Microsoft 365, and Azure.

Elevate the shopping experience

Transform the shopping experience through data analytics and store technology to create more engaged shoppers with stronger lifetime value.

Capability Description Solutions included
Intelligent stores Maximize sales by optimizing in-store customer and product signals. Smart Store Analytics
Unified commerce Increase engagement and drive conversations across channels. Dynamics 365 Commerce
Azure Cognitive Search
Real-time personalization Enable personalized recommendations and search results to improve customer engagement and product discovery. Intelligent recommendations
Azure Cognitive Search
Dynamics 365 Marketing
Digital advertising solutions Enhance your advertising to drive growth and acquire new customers. Microsoft Advertising
Seamless customer service Utilize intelligent and automated customer service tools to improve the customer experience. Dynamics 365 Commerce
Omnichannel for Customer Service
Power Virtual Agents

For more information: Elevate the shopping experience.

Build a real-time retail supply chain

Create an agile, resilient retail supply chain by connecting data across your ecosystem to identify issues and optimize performance.​

Capability Description Solutions included
Demand planning and optimization Predict demand using AI to optimize inventory. Dynamics 365 Supply Chain Management
Microsoft Teams
Supply chain visibility Use demand and supply signals for future opportunities. Microsoft Supply Chain Center
Inventory Visibility Add-in
Dynamics 365 Intelligent Order Management
Microsoft Teams
Flexible fulfillment Optimize order management, giving customers a choice across delivery channels. Dynamics 365 Commerce
Dynamics 365 Intelligent Order Management
Dynamics 365 Supply Chain Management
Microsoft Teams

For more information, see Build a real-time, retail supply chain.

Empower the store associate

Equip your frontline workforce with solutions that increase customer satisfaction while reducing the burden on your frontline so you can invest in your team's growth.​

Capability Description Solutions included
Real-time store communication and collaboration Use modern tools for connecting your team. Store Operations Assist
Microsoft Teams
Retail workforce management Automate managerial tasks such as store scheduling. Store Operations Assist
Microsoft Teams
Process automation and career development Expand what your stores and people can do through automation. Microsoft Teams
Power BI
Power Apps
Microsoft Viva

For more information, see Empower the store associate.

Maximize the value of your data

Realize the true value of your data by unifying disparate data and ecosystems across the shopper journey, uncovering insights and optimization throughout.​

Capability Description Solutions included
Unified customer profile Gain insights across the complete view of a shopper's journey Dynamics 365 Customer Insights
Dynamics 365 Marketing
Retail channel churn model
Shopper and operations analytics Unlock omnichannel insights with advanced analytics. Smart Store Analytics
Dynamics 365 Customer Insights
Azure Synapse
Microsoft Clarity
Retail media Unlock ad revenue using your shopper data. PromoteIQ in Microsoft Advertising

For more information, see Maximize the value of your data.

Next steps