What is Microsoft Cloud for Retail?
Microsoft Cloud for Retail accelerates business growth by providing trusted retail industry solutions that integrate with retailer’s existing systems. Through this complete set of retail specific capabilities across the Microsoft Cloud portfolio, in addition to partner solutions, it becomes possible to seamlessly connect your customers, your people, and your data. Microsoft Cloud for Retail brings together different data sources across the retail value chain and connects experiences throughout the shopper journey using capabilities from Dynamics 365, Microsoft 365, and Azure.
Elevate the shopping experience
Transform the shopping experience through data analytics and store technology to create more engaged shoppers with stronger lifetime value.
| Capability | Description | Solutions included |
|---|---|---|
| Intelligent stores | Maximize sales by optimizing in-store customer and product signals. | Smart Store Analytics |
| Unified commerce | Increase engagement and drive conversations across channels. | Dynamics 365 Commerce Azure Cognitive Search |
| Real-time personalization | Enable personalized recommendations and search results to improve customer engagement and product discovery. | Intelligent recommendations Azure Cognitive Search Dynamics 365 Marketing |
| Digital advertising solutions | Enhance your advertising to drive growth and acquire new customers. | Microsoft Advertising |
| Seamless customer service | Utilize intelligent and automated customer service tools to improve the customer experience. | Dynamics 365 Commerce Omnichannel for Customer Service Power Virtual Agents |
For more information: Elevate the shopping experience.
Build a real-time retail supply chain
Create an agile, resilient retail supply chain by connecting data across your ecosystem to identify issues and optimize performance.
| Capability | Description | Solutions included |
|---|---|---|
| Demand planning and optimization | Predict demand using AI to optimize inventory. | Dynamics 365 Supply Chain Management Microsoft Teams |
| Supply chain visibility | Use demand and supply signals for future opportunities. | Microsoft Supply Chain Center Inventory Visibility Add-in Dynamics 365 Intelligent Order Management Microsoft Teams |
| Flexible fulfillment | Optimize order management, giving customers a choice across delivery channels. | Dynamics 365 Commerce Dynamics 365 Intelligent Order Management Dynamics 365 Supply Chain Management Microsoft Teams |
For more information, see Build a real-time, retail supply chain.
Empower the store associate
Equip your frontline workforce with solutions that increase customer satisfaction while reducing the burden on your frontline so you can invest in your team's growth.
| Capability | Description | Solutions included |
|---|---|---|
| Real-time store communication and collaboration | Use modern tools for connecting your team. | Store Operations Assist Microsoft Teams |
| Retail workforce management | Automate managerial tasks such as store scheduling. | Store Operations Assist Microsoft Teams |
| Process automation and career development | Expand what your stores and people can do through automation. | Microsoft Teams Power BI Power Apps Microsoft Viva |
For more information, see Empower the store associate.
Maximize the value of your data
Realize the true value of your data by unifying disparate data and ecosystems across the shopper journey, uncovering insights and optimization throughout.
| Capability | Description | Solutions included |
|---|---|---|
| Unified customer profile | Gain insights across the complete view of a shopper's journey | Dynamics 365 Customer Insights Dynamics 365 Marketing Retail channel churn model |
| Shopper and operations analytics | Unlock omnichannel insights with advanced analytics. | Smart Store Analytics Dynamics 365 Customer Insights Azure Synapse Microsoft Clarity |
| Retail media | Unlock ad revenue using your shopper data. | PromoteIQ in Microsoft Advertising |
For more information, see Maximize the value of your data.