Marketing Event in ESG data model
Base entity from which all Industry Data Model entities are derived.
Traits
Traits for this entity are listed here.
is.CDM.entityVersion
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| versionNumber | "4.3" | string | semantic version number of the entity |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||||
|---|---|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.identifiedBy
Names a specific identity attribute to use with an entity.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| attribute | MarketingEvent/(resolvedAttributes)/MarketingEventId | attribute |
minimumObjectModelVersion
Minimum version of the object model required to fully understand the data schema used.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| versionNumber | "1.2.3" | string |
is.IDM.modelVersion
Semantic version number of the IDM.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| versionNumber | "1.6.0" | string |
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{2682DDEE-4E35-4B90-B073-6543F0120A74}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nativeTo.businessArea
The name of the business area from which the entity originates.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| name | "Marketing & Advertising" | string |
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
has.entitySchemaAbstractionLevel
A level of abstraction assigned to an Entity schema. Logical schema descriptions use complex dataTypes, inheritance, and entities as attributes. Resolved descriptions contain none of those things, only final trait and attribute sets are shown. A composition schema manipulates, guides or restates parts of logical schemas to produce one resolved schema.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| level | "resolved" | string | Possible values: logical, composition, resolved |
Attributes
| Name | Description | First Included in Instance |
|---|---|---|
| MarketingEventId | The unique identifier of a Marketing Event. | MarketingEvent |
| MarketingEventName | The name of the Marketing Event. | MarketingEvent |
| MarketingEventDescription | The description of the Marketing Event. | MarketingEvent |
| MarketingEventObjectivesStatement | Goals to be accomplished by an organization's overall Marketing Event such as sales, market share, or profitability. | MarketingEvent |
| MarketingEventEligibilityStatement | A statement regarding the eligibility requirements of the Marketing Event. | MarketingEvent |
| MarketingEventRestrictionsStatement | A statement regarding the restriction requirements of the Marketing Event. | MarketingEvent |
| MarketingCampaignId | The unique identifier of a Marketing Campaign. | MarketingEvent |
| MarketingEventPlannedStartDate | The planned start date of the Marketing Event. . | MarketingEvent |
| MarketingEventActualStartDate | The actual start date of the Marketing Event.Note:Planned and actual start and end dates enable management to determine whether marketing campaigns and marketing events are being planned and executed in a realistic and effective manner. | MarketingEvent |
| MarketingEventPlannedEndDate | The planned end date of the Marketing Event. | MarketingEvent |
| MarketingEventActualEndDate | The actual end date of the Marketing Event.Note:Planned and actual start and end dates enable management to determine whether marketing campaigns and marketing events are being planned and executed in a realistic and effective manner. | MarketingEvent |
| PlannedTotalNumberOfFullTimeEmployeesToBeUtilized | The planned total number of full-time employees to be utilized in association with the associated Marketing Event. | MarketingEvent |
| ActualTotalNumberOfFullTimeEmployeesUtilized | The actual total number of full-time employees utilized in association with the associated Marketing Event. | MarketingEvent |
| PlannedTotalNumberOfPartTimeEmployeesToBeUtilized | The planned total number of part-time employees to be utilized in association with the associated Marketing Event. | MarketingEvent |
| ActualTotalNumberOfPartTimeEmployeesUtilized | The actual total number of part-time employees utilized in association with the associated Marketing Event. | MarketingEvent |
| PlannedTotalNumberManDaysToBeExpended | The planned total number of man-days to be expended in association with the associated Marketing Event. | MarketingEvent |
| ActualTotalNumberManDaysExpended | The actual total number of man-days expended in association with the associated Marketing Event. | MarketingEvent |
| PlannedTotalMarketingEventCostAmount | The planned total marketing campaign costs to be expended in conjunction with the Marketing Event. | MarketingEvent |
| ActualTotalMarketingEventCostAmount | The actual total marketing campaign costs expended in conjunction with the Marketing Event. | MarketingEvent |
| MarketingEventNote | A note, comment or additional information regarding a Marketing Event. | MarketingEvent |
| MarketingEventTypeId | The unique identifier of a Marketing Event Type. | MarketingEvent |
| MarketingEventCategoryId | The unique identifier of a Marketing Event Category. | MarketingEvent |
| AdvertisingEventId | The unique identifier of an Advertising Event. | MarketingEvent |
| ProductId | The unique identifier of a Product. | MarketingEvent |
| BrandId | The unique identifier of a Brand. | MarketingEvent |
MarketingEventId
The unique identifier of a Marketing Event.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Marketing Event ID |
| description | The unique identifier of a Marketing Event. |
| isPrimaryKey | true |
| dataFormat | int32 |
Traits
List of traits for the MarketingEventId attribute are listed here.
is.dataFormat.integer
is.identifiedBy
Names a specific identity attribute to use with an entity.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| attribute | MarketingEvent/(resolvedAttributes)/MarketingEventId | attribute |
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{3A5BEE40-4FC5-4600-9819-1BD6977DC27C}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.integer
MarketingEventName
The name of the Marketing Event.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Marketing Event Name |
| description | The name of the Marketing Event. |
| dataFormat | string |
| maximumLength | 256 |
| isNullable | true |
Traits
List of traits for the MarketingEventName attribute are listed here.
is.dataFormat.character
is.dataFormat.big
Indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.
is.dataFormat.array
Indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String. Array of Byte is a Binary Object.
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{33DBE3E9-B361-410A-8542-2EC235004882}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.constrained
Maximum length or value constraints.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| maximumLength | "256" | integer |
is.dataFormat.character
is.dataFormat.array
Indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String. Array of Byte is a Binary Object.
MarketingEventDescription
The description of the Marketing Event.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Marketing Event Description |
| description | The description of the Marketing Event. |
| dataFormat | string |
| maximumLength | 2048 |
| isNullable | true |
Traits
List of traits for the MarketingEventDescription attribute are listed here.
is.dataFormat.character
is.dataFormat.big
Indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.
is.dataFormat.array
Indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String. Array of Byte is a Binary Object.
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{3E5949E8-BD7B-430D-B41B-6FD92A3303DF}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.constrained
Maximum length or value constraints.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| maximumLength | "2048" | integer |
is.dataFormat.character
is.dataFormat.array
Indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String. Array of Byte is a Binary Object.
MarketingEventObjectivesStatement
Goals to be accomplished by an organization's overall Marketing Event such as sales, market
share, or profitability.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Marketing Event Objectives Statement |
| description | Goals to be accomplished by an organization's overall Marketing Event such as sales, market share, or profitability. |
| dataFormat | string |
| maximumLength | 2048 |
| isNullable | true |
Traits
List of traits for the MarketingEventObjectivesStatement attribute are listed here.
is.dataFormat.character
is.dataFormat.big
Indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.
is.dataFormat.array
Indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String. Array of Byte is a Binary Object.
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{017AE005-82A7-4159-B1D4-DBCCF4C686FB}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.constrained
Maximum length or value constraints.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| maximumLength | "2048" | integer |
is.dataFormat.character
is.dataFormat.array
Indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String. Array of Byte is a Binary Object.
MarketingEventEligibilityStatement
A statement regarding the eligibility requirements of the Marketing Event.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Marketing Event Eligibility Statement |
| description | A statement regarding the eligibility requirements of the Marketing Event. |
| dataFormat | string |
| maximumLength | 2048 |
| isNullable | true |
Traits
List of traits for the MarketingEventEligibilityStatement attribute are listed here.
is.dataFormat.character
is.dataFormat.big
Indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.
is.dataFormat.array
Indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String. Array of Byte is a Binary Object.
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{1FA02522-D564-494D-A5D7-D9FA48AD4517}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.constrained
Maximum length or value constraints.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| maximumLength | "2048" | integer |
is.dataFormat.character
is.dataFormat.array
Indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String. Array of Byte is a Binary Object.
MarketingEventRestrictionsStatement
A statement regarding the restriction requirements of the Marketing Event.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Marketing Event Restrictions Statement |
| description | A statement regarding the restriction requirements of the Marketing Event. |
| dataFormat | string |
| maximumLength | 2048 |
| isNullable | true |
Traits
List of traits for the MarketingEventRestrictionsStatement attribute are listed here.
is.dataFormat.character
is.dataFormat.big
Indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.
is.dataFormat.array
Indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String. Array of Byte is a Binary Object.
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{2485F688-4D1E-49A7-A1BA-08F2451D82E3}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.constrained
Maximum length or value constraints.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| maximumLength | "2048" | integer |
is.dataFormat.character
is.dataFormat.array
Indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String. Array of Byte is a Binary Object.
MarketingCampaignId
The unique identifier of a Marketing Campaign.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Marketing Campaign ID |
| description | The unique identifier of a Marketing Campaign. |
| dataFormat | int32 |
| isNullable | true |
Traits
List of traits for the MarketingCampaignId attribute are listed here.
is.dataFormat.integer
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.linkedEntity.identifier
Marks the attribute(s) that hold foreign key references to a linked (used as an attribute) entity. This attribute is added to the resolved entity to enumerate the referenced entities.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| entityReferences |
| entity | a reference to the constant entity holding the list of entity references |
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{03B94463-AD97-4CC0-8F85-47A8BAF5012A}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.dataFormat.integer
MarketingEventPlannedStartDate
The planned start date of the Marketing Event.
.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Marketing Event Planned Start Date |
| description | The planned start date of the Marketing Event. . |
| dataFormat | date |
| isNullable | true |
Traits
List of traits for the MarketingEventPlannedStartDate attribute are listed here.
is.dataFormat.date
means.measurement.date
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{2B0B7F3A-3F2F-44CB-B506-C7286795180C}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.date
MarketingEventActualStartDate
The actual start date of the Marketing Event.
Note:
Planned and actual start and end dates enable management to determine whether marketing campaigns and marketing events are being planned and executed in a realistic and effective manner.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Marketing Event Actual Start Date |
| description | The actual start date of the Marketing Event.
Note: Planned and actual start and end dates enable management to determine whether marketing campaigns and marketing events are being planned and executed in a realistic and effective manner. |
| dataFormat | date |
| isNullable | true |
Traits
List of traits for the MarketingEventActualStartDate attribute are listed here.
is.dataFormat.date
means.measurement.date
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{4E314BD1-0134-4137-82E5-35BD1404600A}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.date
MarketingEventPlannedEndDate
The planned end date of the Marketing Event.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Marketing Event Planned End Date |
| description | The planned end date of the Marketing Event. |
| dataFormat | date |
| isNullable | true |
Traits
List of traits for the MarketingEventPlannedEndDate attribute are listed here.
is.dataFormat.date
means.measurement.date
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{1D57C733-6A70-4BC2-96B2-D41066306C68}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.date
MarketingEventActualEndDate
The actual end date of the Marketing Event.
Note:
Planned and actual start and end dates enable management to determine whether marketing campaigns and marketing events are being planned and executed in a realistic and effective manner.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Marketing Event Actual End Date |
| description | The actual end date of the Marketing Event.
Note: Planned and actual start and end dates enable management to determine whether marketing campaigns and marketing events are being planned and executed in a realistic and effective manner. |
| dataFormat | date |
| isNullable | true |
Traits
List of traits for the MarketingEventActualEndDate attribute are listed here.
is.dataFormat.date
means.measurement.date
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{2B16328D-00D3-44E8-9127-4C0172D19AC9}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.date
PlannedTotalNumberOfFullTimeEmployeesToBeUtilized
The planned total number of full-time employees to be utilized in association with the associated Marketing Event.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Planned Total Number Of Full-Time Employees To Be Utilized |
| description | The planned total number of full-time employees to be utilized in association with the associated Marketing Event. |
| dataFormat | int32 |
| isNullable | true |
Traits
List of traits for the PlannedTotalNumberOfFullTimeEmployeesToBeUtilized attribute are listed here.
is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{1537C4C0-882A-40D1-8D76-4CBDC6E82D7D}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.integer
ActualTotalNumberOfFullTimeEmployeesUtilized
The actual total number of full-time employees utilized in association with the associated Marketing Event.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Actual Total Number Of Full-Time Employees Utilized |
| description | The actual total number of full-time employees utilized in association with the associated Marketing Event. |
| dataFormat | int32 |
| isNullable | true |
Traits
List of traits for the ActualTotalNumberOfFullTimeEmployeesUtilized attribute are listed here.
is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{1395A5F3-43C6-4087-89CB-57ACC572088C}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.integer
PlannedTotalNumberOfPartTimeEmployeesToBeUtilized
The planned total number of part-time employees to be utilized in association with the associated Marketing Event.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Planned Total Number Of Part-Time Employees To Be Utilized |
| description | The planned total number of part-time employees to be utilized in association with the associated Marketing Event. |
| dataFormat | int32 |
| isNullable | true |
Traits
List of traits for the PlannedTotalNumberOfPartTimeEmployeesToBeUtilized attribute are listed here.
is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{092D18CB-4E3B-4156-AC63-52689B7BA25F}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.integer
ActualTotalNumberOfPartTimeEmployeesUtilized
The actual total number of part-time employees utilized in association with the associated Marketing Event.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Actual Total Number Of Part-Time Employees Utilized |
| description | The actual total number of part-time employees utilized in association with the associated Marketing Event. |
| dataFormat | int32 |
| isNullable | true |
Traits
List of traits for the ActualTotalNumberOfPartTimeEmployeesUtilized attribute are listed here.
is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{03A77B24-47EF-45EE-83A8-B88C450C9C0C}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.integer
PlannedTotalNumberManDaysToBeExpended
The planned total number of man-days to be expended in association with the associated Marketing Event.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Planned Total Number Man-Days To Be Expended |
| description | The planned total number of man-days to be expended in association with the associated Marketing Event. |
| dataFormat | int32 |
| isNullable | true |
Traits
List of traits for the PlannedTotalNumberManDaysToBeExpended attribute are listed here.
is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{085E62F4-3A95-464D-B690-3DD9B907C310}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.integer
ActualTotalNumberManDaysExpended
The actual total number of man-days expended in association with the associated Marketing Event.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Actual Total Number Man-Days Expended |
| description | The actual total number of man-days expended in association with the associated Marketing Event. |
| dataFormat | int32 |
| isNullable | true |
Traits
List of traits for the ActualTotalNumberManDaysExpended attribute are listed here.
is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{299AD319-69B6-4CB6-8710-88FABACB8B17}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.integer
PlannedTotalMarketingEventCostAmount
The planned total marketing campaign costs to be expended in conjunction with the Marketing Event.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Planned Total Marketing Event Cost Amount |
| description | The planned total marketing campaign costs to be expended in conjunction with the Marketing Event. |
| dataFormat | decimal |
| isNullable | true |
Traits
List of traits for the PlannedTotalMarketingEventCostAmount attribute are listed here.
is.dataFormat.numeric.shaped
for setting the exact precision and scale of numeric values
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| precision | "18" | integer | the total number of significant digits |
| scale | "2" | integer | the number of digits to the right of the decimal place |
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{1A71AA1B-201F-4826-8693-4286202FC4C4}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.numeric.shaped
for setting the exact precision and scale of numeric values
ActualTotalMarketingEventCostAmount
The actual total marketing campaign costs expended in conjunction with the Marketing Event.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Actual Total Marketing Event Cost Amount |
| description | The actual total marketing campaign costs expended in conjunction with the Marketing Event. |
| dataFormat | decimal |
| isNullable | true |
Traits
List of traits for the ActualTotalMarketingEventCostAmount attribute are listed here.
is.dataFormat.numeric.shaped
for setting the exact precision and scale of numeric values
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| precision | "18" | integer | the total number of significant digits |
| scale | "2" | integer | the number of digits to the right of the decimal place |
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{150E15E7-5634-4B1D-812D-3E0EC4B430DD}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.numeric.shaped
for setting the exact precision and scale of numeric values
MarketingEventNote
A note, comment or additional information regarding a Marketing Event.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Marketing Event Note |
| description | A note, comment or additional information regarding a Marketing Event. |
| dataFormat | string |
| maximumLength | 2048 |
| isNullable | true |
Traits
List of traits for the MarketingEventNote attribute are listed here.
is.dataFormat.character
is.dataFormat.big
Indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.
is.dataFormat.array
Indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String. Array of Byte is a Binary Object.
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{478F3975-3B98-4C62-80D4-3F2EFD4B4209}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.constrained
Maximum length or value constraints.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| maximumLength | "2048" | integer |
is.dataFormat.character
is.dataFormat.array
Indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String. Array of Byte is a Binary Object.
MarketingEventTypeId
The unique identifier of a Marketing Event Type.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Marketing Event Type ID |
| description | The unique identifier of a Marketing Event Type. |
| dataFormat | int32 |
| isNullable | true |
Traits
List of traits for the MarketingEventTypeId attribute are listed here.
is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{2BAC1137-A27D-448E-8D02-0E5A98096974}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.integer
MarketingEventCategoryId
The unique identifier of a Marketing Event Category.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Marketing Event Category ID |
| description | The unique identifier of a Marketing Event Category. |
| dataFormat | int32 |
| isNullable | true |
Traits
List of traits for the MarketingEventCategoryId attribute are listed here.
is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{3E0A5436-A002-4C56-98E9-331AC4FBF1A7}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.integer
AdvertisingEventId
The unique identifier of an Advertising Event.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Advertising Event ID |
| description | The unique identifier of an Advertising Event. |
| dataFormat | int32 |
| isNullable | true |
Traits
List of traits for the AdvertisingEventId attribute are listed here.
is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{2B039F3A-DD33-417E-8484-8B0575FFCB8B}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.integer
ProductId
The unique identifier of a Product.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Product ID |
| description | The unique identifier of a Product. |
| dataFormat | int64 |
| isNullable | true |
Traits
List of traits for the ProductId attribute are listed here.
is.dataFormat.integer
is.dataFormat.big
Indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{01A8A81D-80BA-41B8-8486-EE35FDC26336}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.integer
is.dataFormat.big
Indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.
BrandId
The unique identifier of a Brand.
First included in: MarketingEvent (this entity)
Properties
| Name | Value |
|---|---|
| displayName | Brand ID |
| description | The unique identifier of a Brand. |
| dataFormat | int32 |
| isNullable | true |
Traits
List of traits for the BrandId attribute are listed here.
is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define other identification values.
| Parameter | Value | Data type | Explanation |
|---|---|---|---|
| identifier | "{0357137D-9ED9-4B33-B8BB-B73EC01F474E}" | string | The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema. |
is.nullable
The attribute value can be set to NULL.
is.localized.displayedAs
Holds the list of language specific display text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.localized.describedAs
Holds the list of language specific descriptive text for an object.
| Parameter | Value | Data type | Explanation | ||||
|---|---|---|---|---|---|---|---|
| localizedDisplayText |
| entity | a reference to the constant entity holding the list of localized text |
is.dataFormat.integer